This is Not Fashion: Streetwear Past, Present and Future

Multicolour One Size

Description

Shelflife Online Store presents the This is Not Fashion: Streetwear Past, Present and Future - Multicolour - 1015320.

This is the story of streetwear. Authors King ADZ and Wilma Stone recount how a long line of subcultural movements have taken over both the high street and high-end fashion, and explore just how a revolutionary sartorial trend has evolved to encompass a vast range of disparate tribes, offering a powerful sense of belonging and identity to all.

The story begins in 1972, in Jersey City, USA, with the birth of the first-ever streetwear shop, Trash and Vaudeville. The journey then encompasses punk, Ivy League preppies, the hip-hop kings and queens of Harlem, the dresser/casual movement born out of British football culture, the skater scene of California, the Paninari scooter-brats of Milan, and much more. Whether focusing on major brands such as Stüssy, Carhartt, Tommy Hilfiger and SHUT or today’s up-and-comers from South African townships or downtown Seoul, this dynamic study surveys the scene. It also takes a look at how the internet era has changed the ways streetwear is sold and consumed, and how the field may evolve in the future.

Packed with profiles of industry pioneers, Q&As with key figures and over 300 illustrations, this is the complete history of the fastest-growing and most influential movement in contemporary clothing.


Delivery & Returns

  • Returns and/or exchanges are only accepted within 14 days of purchase date.
  • Sale product may only be exchanged for alternative sizing in the same product should there be stock available, in the event of a refund a gift card will be issued.
  • To be eligible for a return or exchange, your item must be unused and in the same condition that you received it in. It must also be in the original, undamaged packaging i.e. the Shelflife carton it is shipped in. Should you not ship it in this carton, there will be penalties if the product is damaged.
  • Refunds for online purchases will be refunded back to the same payment tender that the original sale, once the goods arrive at our warehouse – note the process to return an order can take up to 7 working days.
  • Credit/Debit card refunds take 7-14 working days to reflect in the account, which is standard across all banks in South Africa.
  • Should you wish to return to a store for a refund, the refund will be done back to the same tender that the original sale was made, with exception of the following tenders which will be refunded back onto a Shelflife Gift Card – Mobicred, Payflex, PayJustNow.
  • Gift Card refunds take 48 hours to process and are valid for 36 months.
  • In the event of a return due to a customer fault, such as the ordering of the incorrect size, the customer will be fully liable for all return shipping fees incurred. Shipping fees for collection within South Africa are R100 (from your door back to our warehouse).
  • In the case of a refund however, Shelflife will deduct R200 from the order amount to cover all shipping costs including the original delivery cost.
  • In the event of a return due to a Shelflife fault, Shelflife will cover full shipping fees incurred.
  • To book in your return please contact [email protected] or book in your return collection here

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