SHELFLIFE X DIP STREETS MAX LAB

24 Mar 2016, 10:05
SHELFLIFE X DIP STREETS MAX LAB


With Air Max Day just around the corner on the 26.03.16 we are proud to announce the opening of our pop up space in Johannesburg!



This Air Max Day, the 29th year celebrating the worlds iconic silhouette is all about collaboration! We have seen the incredible HTM brought to the shores of South Africa, an ongoing collaboration of 3 of the most influential individuals in the sneaker, and design world.



We thought it was only right to follow the lead of this incredible team, and partner to bring Johannesburg an all new concept, the MAX LAB!



We have joined forces with Braamfonteins Dip St Store, bringing you an all new space. MAX LAB will be open from March 24th from 10am and will only be open till the 26th of March! Come visit us, and check out many of the features including: SNKRS refresh lab cleaning station, if you wear Air Max to the venue you will get them refreshed and cleaned for free!



The vote back station, became part of the global voting system to bring back an all time great Air Max over the past 29 years. Check out the Genealogy of Air featuring some classics, and most importantly a part of history! There will also be rare collectibles on show, and most importantly somewhere to scoop new Air Maxes for Air Max Day with a wall of Maxes!