Nike Air Force 1 Ultra Flyknit x Shelflife Launch - Recap

Nike Air Force 1 Ultra Flyknit x Shelflife Launch - Recap
On the 28th of January we hosted the Nike Air Force 1 Ultra Flyknit Launch at 91 on Loop Street.



The event was invite only, invites were sent to fans who entered and won entry to the launch. We saw Air Force fans unite for the release of this brand new edition of the classic silhouette.



The party kicked off at 8pm with a wave of people flowing into 91 on Loop to view as well as try and cop a pair of their favourite colourway.



The Nike Air Force 1 Ultra Flyknit is the lightest AF1 ever created. Aside from the Flyknit upper, another major reason the shoe is 50% lighter than the original Air Force 1 is due to the fact that the soles are carved out. The upper is completely made out of a Flyknit construction with hits of leather found on the Nike Swoosh, heel, eye stay and tongue. 



The Multi-colour colourway was a definite crowd favourite, followed by the University Red – the classic all black colourway definitely stole the night, selling out in just a few minutes. 



The display piece was definitely the most challenging to date but worth it as we saw our guests stand in astonishment as they passed the centre piece.



Below are a couple of favourite pics from the launch:

























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