adidas Originals: Home of Classics Pop-Up in Paris
The Brand with the Three Stripes launched a new pop-up in Europe this past weekend! Featuring 10 iconic silhouettes re-imagined with an all-white design, the pop-up includes adidas' Superstar, Torsion, Nizza, Continental 80, Trainer, Stan Smith and Rivarly silhouettes, all fashioned from a quality white leather.
The exclusive pop-up titled 'CARTE BLANCHE' is aimed at honouring timeless shoes that have become cult favourites over the past few years, and to celebrate the impact of the 10 signature shoes on the world. The pop-up has been set up to highlight the shoes and the “reflections of the personality and experiences of those who wear them and make them unique.”
The space is open to artists, DJs, skaters, designers, musicians and more, with adidas expressing that “Each and everyone will be able to express their creativity through their passion by leaving on the floor and walls of the place an indelible imprint that they have been there, such as the worn sole of a pair of sneakers.”