When it comes to collaborations, few stores in the sneaker business go as hard as atmos. Their seemingly inexhaustible work ethic allows them to crank out thoughtful collaborations at a rate that’s borderline alarming, and the next model the Tokyo-based wizards have lent their touch to is the classic Asics GEL-LYTE III.
Usually, collaborators opt to use the GEL-LYTE III as a skeleton for colorful premium materials like suedes and buttery leather. However, ATMOS isn’t in the business of “usual”, so they’ve opted to instead move the classic runner in a bold new cartographical direction, adorning it with a traditionally styled world map.
The leather upper uses the ocean’s light blue as a base color, while colorful countries and scholarly black text provide both detailing and contrast. Patterned rope laces add a small extra pop of flair, and the look is then rounded off with more oceanic greys and blues on the outsole.
The ATMOS x ASICS GEL-Lyte III - 'World Map' drops this Saturday 2 February at both our CPT and JHB stores for the retail price of R2499 via live raffle at 9:30am. Remaining pairs will release online at 11am.
Sizes: UK7, UK8, UK8.5, UK9, UK10, UK11.