Norse Projects (Copenhagen-based) links up with adidas Originals to release the upcoming Norse Projects x adidas Originals Layers Pack. Inspired by the natural surroundings of the shop’s native Denmark, the Layers pack includes the new adidas Terrex and the adidas Campus 80s.
The small, Danish islands of Fur and Møn are known - in geological circles - for the rock formations visible on their coastal cliffs. The cliffs reveal a cross-section of layers of different rock types compressed over many thousands years, and provide the inspiration for the Terrex. The shoe is constructed using multiple, translucent layers which are welded together to form a strong, hardwearing outer shell. Within the layering is a GORE-TEX membrane, which provides high-level weather protection; a model designed for (and inspired by) the outdoors.
While the Terrex takes its colourway from light, sandy tones, the Campus 80s is styled on darker asphalt, often found nearer to the surface of the rock formations. Also comprised of a series of layers, the grey accents and textured Primeknit upper serve to create a superb, ultra-low-key casual shoe. Norse Projects must be praised for its understatement. Together with adidas, the brand has created a version of the Terrex using highly-technical materials and construction but in a subtle manner. The Campus 80s is pure stealth: a casual observer might overlook the details at first glance, but a sneaker connoisseur will definitely pick up on the underplayed style.
The Norse Projects x adidas Originals Layers Pack will drop in our CPT & JHB store on the 19th of August 2017 via live raffle.
NORSE PROJECTS X ADIDAS ORIGINALS TERREX UK6, UK7, UK8, UK9, UK10 - R2799.00
NORSE PROJECTS X ADIDAS ORIGINALS CAMPUS 80S UK6, UK7, UK8, UK9, UK10 - R2699.00