While many might find it hilarious, Nike has officially unveiled its first ever esports jerseys for professional gamers. And no it's not Fortnite. Announced back in February this year, Nike is finally showing off its branded gear for LPL (League of Legends Pro League).
The new jerseys are set to be worn first by teams FunPlus Phoenix (FPX), Royal Never Give Up (RNG) and reigning champion Invictus Gaming (IG) when they compete in Paris later this year.
While conventional sports league's see brands sponsor certain teams, Nike went ahead and sponsored the whole league, all 16 teams! Teams are set to wear their own Swoosh branded gear from 2020 onwards. This move from Nike has been met with a similar response from adidas, who recently announced a collaboration with streamer Ninja which is said to include apparel and more. It seems this is just the start of sports brands looking to the esports industry for growth, especially if you think about the great potential there is for supporter gear and the fact that Nike has secured the LPL for 4 years.
All of the shirts have a similar design. There's a V-shaped panel on the front, some sleeve highlights and a special, not-quite-crest illustration in the bottom right-hand corner, just above the box that proves each jersey is authentic. The jerseys also have a small visual flourish on the back, just below the neckline. IG, for instance, has two circular reticules that are supposed to represent the beginning and end of the team's most devastating attacks. All of the jerseys use Nike's 'Dri-FIT' construction, too, to stop players from getting their sweat on midgame - naturally.
See more of the kits on Nike's blog.