No, these are unfortunately not new brand headquarters. Rather, artist Karina Wiciak has designed 4 structures that are created to be liveable but most importantly, represent a brand’s identity. The 4 brands chosen by Waciak were adidas, Chevrolet, Renault and Mitsubishi (unfortunately no Swoosh). The designs are created using pentagonal geometry, something the Polish artist is well-known for. She transforms the 2D shapes of well-known logos into 3D volumes made of concrete and glass so beautiful you’d wish they were real!
The first house designed by Wiciak references adidas’ iconic logo and looks fit for a James Bond villain. Composed of three concrete stripes separated by large panels of glazing, the Trihouse covers four stories with glass walls that divide the space into rooms throughout. With these glass elements, occupants can see through the entire width of the house, while natural light filters into the space and creates an open atmosphere.
Imagined to sit on the water in the shape of a cross, the second house is aptly named Crosshouse. The entire facade is made of glass, which provides full, unobstructed views from the inside. Split over two floors, the private, quieter spaces are located at the back, while the more social areas are found on the sides. The gold hues of the traditional Chevrolet logo are found in the house’s structural components that frame the glass front.
Characterised by its diamond shape, the Rhombhouse, inspired by Renault, includes large elements of glazing with rooms that progressively make their way up the tall structure. Rounding out the series is the Pyrahouse, which takes its form from the Mitsubishi logo.
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